Family SmileCare is one of the famous dental clinic situated in Fremont, California, who are specialized in dental related services like implants, invisalign, root canal.
General smile dentist mainly approaches us in order to increase their new patients by 50% and some of other goals to reach which given below:
We take in depth analysis of their website to find out what are their dental services, special offers etc. Then, we planned to do online advertising services on different platforms like Google, Facebook and DBM based on their allocated budget.
In Google we set up different campaigns based on the client services and create a different set of desktop and mobile ads copies based with primary keywords to improve quality score and CTR. We add a negative keywords to avoid unwanted clicks and money spend . Finally we optimize the landing page and implement click to call function to drive more calls from website.
In Facebook, we set up different campaigns based on the client services and targeted the people based on their interest, language, age, gender to target right audience and drive more quality leads.
Also we set up a remarketing campaigns to target the people who are all visited the site before and who have not converted.
Through Google Double Click, we track the patient activities on various websites and show the display ads make a huge exposure about their service and lead them to convert.
We will closely monitor the campaign performance on various platforms on weekly basis and optimize them for better performance.
By encompassing Search, Display and Creating a granular Ad account structure we were able to achieve the results.
"When we approached SocialHi5, we were desperate to find an agency
who could deliver a generic PPC campaign which delivered the ROI
results we craved. Having run generic campaigns with other
agencies to little success, we were sceptical. Since day one,
SocialHi5 have impressed us with their knowledge and insight into
the online retail market. The team's creativity, ingenuity and
dedication has not only surpassed our expectations, it has
delivered our best revenue results to date by providing calls
& schedule appointment. The fact that it has been the only
agency to run a successful and profitable generic campaign, speaks
volumes. I cannot recommend SocialHi5 enough to retailers looking
to propel their online sales."
Dr. Walter J.C, Dentist, Family SmileCare
